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Stage 2: Shortlisted

Lead generation for coaching institutes, colleges and edtech brands

Enquiries with real intent.

Book my free funnel audit

Getting leads, but not the right ones?

Campaigns tuned for cheap leads bring people who were never going to pay.

Most marketing chases attention. We chase intent: we match the right audience, message and channel, and build landing pages that filter as well as they convert.

We count a qualified lead as one that meets the criteria agreed with you, for example budget, intent and timeline.

What we run

  • Performance marketing
  • Landing page design and optimisation
  • Audience research and targeting

What you’ll see in the weekly report

  • Cost per lead
  • Cost per qualified lead
  • Enquiry-to-counselling rate

One team across all three stages

Seen. Shortlisted. Chosen. Three stages, one team, and one number we answer for: enrolments.

Questions about lead generation

Who is this for?

Education and edtech businesses that sell programmes with a counselling or sales step: online courses, bootcamps and skilling, coaching and test prep, schools, colleges and institutes. It works best if you’re already spending on marketing, or about to, and can share your numbers.

Do we need to share student data for the audit?

No. Totals are enough: ad spend, enquiries and enrolments for the last few months, plus links to your ads and landing pages. Keep names and phone numbers to yourself.

What does working with you cost?

It depends on scope: which stages of the funnel we run and how much creative and follow-up work that takes. After the audit, you get a plan and a quote for exactly what you need.

Find out where your next batch is leaking.

30 minutes. Three leaks. A written fix list that’s yours to keep.