I run the business
- You’re paying for reports, not enrolments.
- We answer for cost per enrolment, and you see it every week.
- You’re managing an agency, a freelancer and a sales team who blame each other.
- One team owns it, from first ad to fee paid.
Education and edtech marketing agency in India
Focus on impact. We’ll fill the batches.
One team runs your whole funnel — brand visibility, enquiries, and the follow-up that turns them into enrolments — and reports enrolments every week, not likes.
A 30-minute call and a written fix list within 48 hours of the call. Worth ₹10,000, free for 10 teams a month.
CodeBegun filled 4 full batches in 1.5 months with us.
Early results, and the experience behind them
At The Orange Boat, for CodeBegun
4 full batches filled in 1.5 months Source: CodeBegun admissionsOur team, before The Orange Boat
10 years of industry experience Team’s record, before The Orange BoatOne client’s result over one period. Results vary, and we don’t guarantee any number.
Leads are coming in. So where’s the revenue?
Every team fixes its own piece, and nobody owns the number that pays salaries: enrolments.
- Marketing says“The leads are good. Sales isn’t closing.”
- Sales says“The leads are junk. Half don’t pick up.”
- The agency says“Reach is up 40%.”
- Nobody ownscost per enrolment.
The wrong people at the top
Campaigns tuned for cheap leads bring people who were never going to pay.
Slow follow-up
By the time someone calls back, the student has gone cold or enrolled elsewhere.
Nobody owns conversion
Agencies report reach. Sales reports calls. Nobody reports cost per enrolment.
We work on all three together, and you see the numbers weekly. Find your leaks with a free audit
What this looks like from your seat
I lead growth
- Your roadmap is bigger than your team.
- We plug in as an extended arm, with no hiring cycle.
- Numbers dip and nobody can say why.
- We trace the drop to the stage that’s leaking, so your team can act fast.
- Campaigns are ready. Creatives aren’t.
- Creatives on schedule, built for the stage they serve.
I lead marketing
- No time to understand the customer.
- Audience research in every message, so each message reaches people who fit your programme.
- Ads run. Numbers don’t move.
- Creatives designed to move people to the next step, not to fill the feed.
- Launches pile up faster than your team can deliver.
- We take the overflow to help launches stay on schedule.
Seen. Shortlisted. Chosen.
Three stages, one team, and one number we answer for: enrolments.
1 Seen
2 Shortlisted
3 Chosen
Illustrative simulation, not client data or a result we promise. It shows where enquiries leak: at the hand-off between marketing and sales, when no one team owns the whole funnel.
1 Seen Brand visibility
Get remembered before they’re ready to enrol.
Posting every day, but nobody remembers your name?
Content, films and podcasts built to make the rest of your funnel work harder: warmer ad audiences, fuller webinars, and enquiries from people who already trust you.
What we run
- Social media management
- Brand videos and corporate films
- Performance marketing creatives
- Podcast production and management
What you’ll see in the weekly report
- Branded searches
- Direct enquiries
- Webinar sign-ups
2 Shortlisted Lead generation
Enquiries with real intent.
Getting leads, but not the right ones?
Most marketing chases attention. We chase intent: we match the right audience, message and channel, and build landing pages that filter as well as they convert.
What we run
- Performance marketing
- Landing page design and optimisation
- Audience research and targeting
What you’ll see in the weekly report
- Cost per lead
- Cost per qualified lead
- Enquiry-to-counselling rate
3 Chosen Revenue generation
Turn enquiries into enrolments.
Enquiries are in. So why are enrolments flat?
We fix what happens after the form: follow-up automation, sales conversations, webinars, and one shared target for marketing and sales, so nobody can pass the blame.
What we run
- Sales funnel design and optimisation
- Conversion strategy
- Sales process and follow-up automation
- Sales and marketing alignment
- Webinar strategy and management
What you’ll see in the weekly report
- Enquiry-to-enrolment rate
- Cost per enrolment
- Days from enquiry to fee paid
What happened when we owned CodeBegun’s funnel
CodeBegun, edtech
4 full batches filled in 1.5 months.
Each square is one full batch.
What we ran
What we did
- Marketing campaigns in multiple languages
- Webinar optimisation
- Copywriting for each funnel stage
- A conversion-focused website
New agency. Seasoned team.
The people behind it bring 10 years of industry experience. We’re still earning our name, so we work like it.
“It’s not about followers, ads or leads. First, you need a strategy — a clear why, and for what.”
Not another agency that stops at the lead.
| Question | Typical agency setup | The Orange Boat |
|---|---|---|
| What gets reported | Reach, clicks, cost per lead | Enrolments and cost per enrolment |
| Where the work stops | When the lead lands in your CRM | After the lead: follow-up, webinars and sales conversations |
| Who you coordinate | An agency, a freelancer, a video team and your sales team | One team, end to end |
| How often you hear from us | A monthly deck | A clear report every week |
From first call to weekly numbers.
Free funnel audit
We review your ads, landing pages and recent enquiry and enrolment numbers, walk you through your three biggest leaks on a 30-minute call, and send a written fix list within 48 hours.
Plan and quote
The stages you need, the targets we’ll answer for, and a quote. Pricing depends on scope.
We run the funnel
As your whole growth team, or as an extended arm next to yours.
A report every week
Spend, enquiries, qualified leads, enrolments and cost per enrolment, plus what we’re changing next.
Weekly report
Week 8 of 8
Sample, illustrative numbers
- Ad spend
- ₹2.5 lakh
- Enquiries
- 575
- Qualified
- 230
- Enrolments
- 29
- Cost per enrolment
- ₹8,621
Enrolments rose as cost per enrolment fell.
Enrolments
Cost per enrolment
What we changed this week:
We don’t chase money. We back real value.
We only take on programmes we’d stand behind, because we can’t fill batches for something we wouldn’t recommend. If we’re not the right fit, we’ll tell you why. Once we’ve run your audit, the fix list is yours.
Right for you if
- You run courses, programmes or an institute with a counselling or sales step
- You’re spending on marketing, or about to
- You’ll share your real numbers with us
Not right if
- You’re after followers and likes
- You want guaranteed admissions. We don’t promise numbers before we’ve seen your funnel
Find your three biggest funnel leaks. Free, in 30 minutes.
- 30 min
- video call, stage by stage through your funnel
- 48 hrs
- to your written fix list, yours to keep
- ₹10,000
- what the audit is worth. Free for you
- 10 a month
- so every audit gets proper preparation
Before the call
We review what you share: your ads, your landing pages, and your recent enquiry and enrolment numbers.
You leave with
- Your three biggest leaks, ranked by what they’re likely costing you
- What to fix first, specific enough for your own team to act on
- Your written fix list within 48 hours, yours to keep
Prefer to talk first? Chat on WhatsApp or call +91 83330 12936
Questions founders ask before they book
What actually happens in the free funnel audit?
Before the call, we review what you share: your ads, your landing pages and your recent enquiry and enrolment numbers. On the 30-minute video call, we walk through your funnel stage by stage and show you where people drop off. Within 48 hours you get a written fix list: your three biggest leaks, ranked by what they’re likely costing you, and what to fix first.
Do we need to share student data for the audit?
No. Totals are enough: ad spend, enquiries and enrolments for the last few months, plus links to your ads and landing pages. Keep names and phone numbers to yourself.
Is it really free? What’s the catch?
It’s free: no payment, no contract. The honest catch is that we hope you’ll want us to fix the leaks once you’ve seen how we think. If you’d rather fix them with your own team, the fix list is yours to keep.
Who is this for?
Education and edtech businesses that sell programmes with a counselling or sales step: online courses, bootcamps and skilling, coaching and test prep, schools, colleges and institutes. It works best if you’re already spending on marketing, or about to, and can share your numbers.
What does working with you cost?
It depends on scope: which stages of the funnel we run and how much creative and follow-up work that takes. After the audit, you get a plan and a quote for exactly what you need.
Do you replace our marketing team or work with them?
Either. You can hand us the whole funnel, or use us as an extended arm next to your own marketing team, sales team or existing agency, taking the overflow to help launches stay on schedule.
Will your team talk to our leads?
If you want us to. For CodeBegun we handled sales conversations and lead conversion. We can also fix your follow-up process and work alongside your counsellors instead.
How soon will we see results?
It depends on where the leak is. Follow-up and landing-page fixes usually show up sooner than new campaigns, which need time to test, and brand work compounds over months. After the audit we’ll give you a realistic range for your funnel, and you’ll see the numbers every week from the start.
You’re a new agency. Why should we trust you with our revenue?
The agency is new; the people aren’t. The team brings 10 years of industry experience. Look at the CodeBegun results, then judge us on the audit: it costs you 30 minutes.
Do you run regional-language campaigns?
Yes. Multi-language campaigns were part of our work for CodeBegun. Tell us which languages your students and parents use and we’ll plan for them.
Find out where your next batch is leaking.
30 minutes. Three leaks. A written fix list that’s yours to keep.
Ready for a full engagement? Get a proposal